“We are building the world’s most capable humanoid,” said Alberto Rodriguez, director of robot behaviour for Atlas at Boston Dynamics, in a recent unveiling. That ambition today takes on quite another ...

Hyundai Motor showcases Boston Dynamics' Atlas® in historic FIFA World Cup 2026™ deployment, demonstrating real-world robotics capabilities on one of sport's biggest stages First-ever integration of a ...

New five-part social film series follows Atlas' journey to learn football (soccer) through human emotion and creativity Campaign brings Hyundai Motor's "Next Starts Now" FIFA World Cup 2026™ platform ...

Rohit Prasad, CEO of Boston Dynamics, joins from Amazon to lead Physical AI as Hyundai deploys 25,000 Atlas robots across Kia ...

Hyundai's Atlas humanoid robot made its most high profile appearance yet at the World Cup. Credit: Hyundai At CES earlier this year, Hyundai and Boston Dynamics introduced the world to their Atlas ...

SEOUL, South Korea and EAST RUTHERFORD, N.J., July 6, 2026 /PRNewswire/ -- Hyundai Motor Company today integrated Atlas®, an advanced humanoid robot developed by Boston Dynamics, into FIFA World Cup ...

The moment underscores Hyundai Motor Group's growing leadership in robotics and its commitment to advancing human-centered innovation through experiences that connect technology with people in ...

Hyundai Motor showcases Boston Dynamics' Atlas in historic FIFA World Cup 2026 deployment, demonstrating real-world robotics capabilities on one of sport's biggest stages First-ever integration of a ...